Published 6/29/2009
by Chris Crum
at Top News - WebProNews
Over the weekend, YouTube made a couple news-oriented announcements. It would appear that the site is looking to become more of a resource for news content than ever before, and that means news from established publishers as well as amateurs.
Publishers Invited to Become YouTube Partners
YouTube and Google News have started an initiative to make it easier for news publishers to share their video content and gain bigger audiences for it. The two sites are now inviting "professional news outlets" that are already included in Google News to become official YouTube partners .
News publishers who join the YouTube Partner Program get featured premium placement on the YouTube News page , where news videos that are related to top stories on Google News are featured. If a publisher chooses to make their videos embeddable, they can also appear on Google News , which as Google points out, means added exposure .
Partners will also be able to participate in YouTube's ad ...
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