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Apple's iTunes Pitch: TV for $30 a Month
mediamemo.allthingsd.com - 18 days ago
Apple's iTunes Pitch: TV for $30 a Month
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Would you pay $30 a month to watch TV via iTunes? That's the pitch Apple has been making to TV networks in recent weeks. The company is trying to round up support for a monthly subscription service that would deliver TV programs via its multimedia software, multiple sources tell me. The ...

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Posts from the Econsultancy blog:  Be afraid cable companies: Apple is at work on an iTunes version of TV Everywhere

Online Marketing Connect:  Be afraid cable companies: Apple is at work on an iTunes version of TV Everywhere

MediaPost | Online Media News:  Around the Net In Online Marketing: Apple Readies Web TV's Killer App

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Be afraid cable companies: Apple is at work on an iTunes version of TV Everywhere
Posts from the Econsultancy blog — ... According to sources who spoke to AllThingsD, Apple is trying to talk the networks into streaming their content in the iTunes store and charging users $30 a month. The monthly subscription service would not be tied to any hardware like Apple TV, but deliver televiswion programs through iTunes' multimedia software. The news should shake the cable companies in their boots a little. ...

Be afraid cable companies: Apple is at work on an iTunes version of TV Everywhere
Online Marketing Connect — ... According to sources who spoke to AllThingsD, Apple is trying to talk the networks into streaming their content in the iTunes store and charging users $30 a month. The ...

Around the Net In Online Marketing: Apple Readies Web TV's Killer App
MediaPost | Online Media News — It looks like Apple's making yet another and more aggressive go at Web TV, this time by extending its iTunes software with a $30-a-month subscription service. Riding "over the top" of existing infrastructure, the yet-to-be-announced service could potentially rival those offered by cable TV operators. But will content providers play along, and is this enough for Apple TV -- which has so far failed to excite many consumers -- to finally take off? In its favor, writes MediaMemo (which broke the news), the new Apple television service would likely be an extension of its iTunes ...

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