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Search Engine Watch Blog: Google AdWords Launches Ad Sitelinks
Search Engine Land: News About Search Engines & Search Marketing: Google AdWords Sitelinks Now Available For Some Advertisers
Search Engine Roundtable: Google AdWords Ad Sitelinks, Now Official
Reactions
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Avez-vous remarqué des liens supplémentaires en bas d'annonces AdWords? On appelle ça les Ad Sitelinks: http://bit.ly/1hx0fh 48 hours ago |
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Google AdWords Ad Sitelinks feature is great for broad keywords. Let users choose their own landing page! http://tinyurl.com/ykeb9p4 3 days ago |
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Ad Sitelinks, a new AdWords feature http://bit.ly/3V6WHp 4 days ago |
Google AdWords Launches Ad Sitelinks
Search Engine Watch Blog —
Google is introducing sitelinks to AdWords. If you're not familiar, sitelinks are links to pages deeper on a website. We've seen them in organic results for quite awhile.
Ad Sitelinks are only being launched to advertisers that meet a high-quality threshold. If your account qualifies, go to your Campaign Settings Tab, then to the "Ad extensions" section. Look for "Show additional links to my site."
Here's a sample ad provided by the Inside AdWords blog (click to enlarge):
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Google AdWords Sitelinks Now Available For Some Advertisers
Search Engine Land: News About Search Engines & Search Marketing —
The Google AdWords blog announced that the Sitelinks within AdWords , which we saw in August, is now officially available for some advertisers. A Google AdWords ad can have up to four Sitelinks in the ad. Google named them “Ad Sitelinks” and are similar to the organic Sitelinks . Google said these ads give users “more options, you can create richer, more relevant ads that improve the value of your brand terms and other targeted keywords.” This option is only available to advertiser “whose ads meet a certain high quality threshold.” How do you add these ad ...
Google AdWords Ad Sitelinks, Now Official
Search Engine Roundtable —
... , now it is official. The Google AdWords blog announced it last night, telling us this is a feature specifically designed to provide "users with more options, you can create richer, more relevant ads that improve the value of your brand terms and other targeted keywords." The feature will show up to four additional links under the main ad for ads that "meet a certain high quality threshold." Of course, this is a lot like ...
Industry Buzz & Snippets: 11/4/009
MarketingVOX - The Voice of Online Marketing —
Advertising: AOL advertising revenue continues to fall. Ad Campaigns: AT&T sues Verizon over '"There's a Map for That" Ad. 'Stealth' Droid commercial looks amazing. Gaming: Playfish sees social games as industry driver. Search: Google launches Ad Sitelinks. Google adds "Page Preview" to search options. Social Media: Microsoft reveals new-look MSN. Smartphones: T-Mobile reports widespread outage. Verizon's Droid data plan is cheaper than you think. Sony Ericsson starts some early buzz for late ...
More Ways for Google to Embed Themselves in Your Conversion Stream
SEO Book.com —
... pushing reverse billing fraud would do. Search competition is important, because without it, consumers lose out on choice. You can see the absurdity of Google's position when they claimed sitelinks on AdWords ads increase user choice . Giving the most dominant players in any market more share of voice only aims to consolidate the marketplace further. If they wanted to increase user choice they would show more result diversity on the page and/or more search results on the page, not just show you more from a big spending market leader. When you think about ...
