Submit a Story!
topics:

Use Call-to-Action overlays to drive traffic to off-YouTube web pages
Use Call-to-Action overlays to drive traffic to off-YouTube web pages
Many search marketers -- whether on Google or YouTube -- measure the success of their campaigns in terms of conversions. In those cases, it's not just about clicks or views of your ad, but what the user did next: a sale, a sign-up, a donation, or any other response in which users take action on ...
YouTube To Broadly Release Call-To-Action Overlays, Allow Linking Off-Site
YouTube To Broadly Release Call-To-Action Overlays, Allow Linking Off-Site
techcrunch.com — Tomorrow, YouTube is going to release a very important addition to its suite of advertising products, and... it has the potential to have a huge impact for politicians, brands, and charities alike. The funny thing is, you probably thought it was already ... (more) YouTube To Broadly Release Call-To-Action Overlays, ...
A Call to News Publishers: How to Share Your Video
googlenewsblog.blogspot.com — Sunday, June 28, 2009 9:00 PM Posted by Olivia Ma, YouTube News Manager We're always looking for... ways to enhance the way people consume the news, and we have some improvements planned over the next few months. To get things started, Google News and ... (more) A Call to News Publishers: How to Share Your Video
YouTube: Sign in to YouTube!
youtube.com — Get full access to YouTube with your account: Upload and share your own videos with the world... Comment on, rate, and make video responses to your favorite videos Build playlists of favorites to watch later (more) YouTube: Sign in to YouTube!
Comments
Blog Reactions

How to Use YouTube's Call-to-Action Overlay Ads
HubSpot's Inbound Internet Marketing Blog — Yesterday YouTube rolled out Call-to-Action overlay ads to its paying advertisers. Until now, only specific partners and non-profit organizations could harness the benefits of this marketing feature. Now businesses can explore one more aspect of online video marketing. By plugging in customized, semi-transparent pop-ups in their videos, YouTube advertisers can refer viewers back to their product sites. Although such YouTube overlay ads existed before, they were limited to only select partners, specific content and video genre. Today, as ...

YouTube Launches Call-to-Action Overlay
Search Engine Watch Blog — ... YouTube is now allowing advertisers to incorporate a "Call-to-Action overlay" on their videos. With the overlay, advertisers can drive traffic to their sites where they can make purchases, sign up for email newsletters or whichever action an advertiser wishes. ...

Use YouTube to drive awareness and conversions
Inside AdWords — ... You can learn more about this new conversion feature of by visiting the recently launched YouTube Biz Blog. To start using Promoted Videos today, visit ...

Related: youtube call to action ytbizblog
YouTube Advertising Options ExpandTop News - WebProNews
Links within YouTube ads have, until now, done little more than send viewers to other YouTube videos.  And so they've represented the equivalent of infomercials that didn't supply telephone numbers - the home audience is only encouraged to keep ...